Insurance Lead Pricing Without the Guesswork
You buy a managed campaign and a budget — not a next-day data dump. Prepaid pilots from $2,500, exclusive leads delivered over the cycle, priced per vertical.
How InsureLeads' Lead Pricing Works
InsureLeads runs prepaid, exclusive lead-generation campaigns for insurance agents. You pick a pilot from $2,500; we set up targeting, compliant TCPA consent, and routing in 2–4 business days, then generate and deliver exclusive leads over a 14–30 day cycle. Lead prices differ by vertical, and you buy a managed campaign and a budget — not a fixed lead count.
- Prepaid campaign pilots from $2,500 — exclusive, first-party leads
- Live in 2–4 business days, delivered over a 14–30 day cycle
- Per-vertical pricing — final expense ≠ IUL
- Campaign credit, not a lead count · invalid-contact replacements · no contract
What You're Buying
You're buying a campaign, not a list
We build a custom funnel and landing page, run the ads, and deliver exclusive leads to you over a 14–30 day cycle — generated for you, never resold.
Prices vary by vertical
A final expense lead and an IUL lead don't cost the same. Each vertical is priced to its own market and your commission — see the table below.
Prepaid, from $2,500
The minimum funds the build plus your first batch of exclusive leads. Aged and à-la-carte leads are available separately with no minimum.
Our Delivery Commitments
We keep expectations clear around exclusivity, delivery, and lead review so buyers know how each package is meant to work.
Prepaid Campaign Pilots
Pick a budget — we build the funnel and run an exclusive-lead campaign end to end. $2,500 is the floor; most agents start at Growth.
Starter Pilot
Your first exclusive-lead campaign — the entry point.
- Custom funnel, landing page & TCPA consent — built for you
- ~14-day exclusive lead campaign
- Exclusive web leads delivered as they generate
- Invalid-contact replacements included
- Campaign credit — leads = budget ÷ your vertical’s cost per lead
Growth Pilot
The recommended pilot — more budget, more delivered leads.
- Everything in Starter
- ~21-day exclusive lead campaign
- Priority setup & targeting
- Leads routed to your CRM or phone
- Weekly performance + cost-per-lead reporting
Scale Pilot
A full monthly production cycle for an agency or team.
- Everything in Growth
- ~30-day production campaign
- Multi-buyer routing & state targeting
- Ongoing optimization across the cycle
- Dedicated account manager
Prepaid · $2,500 minimum · non-refundable setup & campaign launch · invalid-contact replacements only · no guaranteed sales or policies · lead volume varies by state, vertical & market CPL.
What Leads Cost by Vertical
Single-buyer exclusive pricing. Inside a campaign, your effective cost per lead runs lower as volume scales.
Per-lead prices are for single-buyer exclusive leads. Inside a prepaid campaign your effective cost per lead runs lower as order size scales. Prices vary by state, filters, and season. Auto & Home are available à la carte or as a home+auto bundle — their first-year commission is too thin to carry the prepaid minimum on their own.
How a Prepaid Pilot Runs
A pilot is a live lead-generation campaign, not a batch of data. Here is exactly what happens after you start — from payment to exclusive final expense leads landing in your CRM.
- Prepay your pilot — Work begins once payment clears — no campaign is built before that.
- Setup: 2–4 business days — We build targeting, the landing page, TCPA consent capture, and lead routing.
- Campaign launches — Ads go live and start generating exclusive, first-party leads.
- Leads delivered over the cycle — Exclusive leads arrive gradually across the 14–30 day window, routed to your CRM or phone.
- Weekly reporting — You see cost per lead and volume as the campaign runs — no black box.
Want us to work the leads too? Our done-for-you services add a dedicated setter and CRM automation on top of the campaign.
Done-For-You Service Plans
Bundle leads with a team that works them. Month-to-month, no contracts.
Starter
Managed lead flow plus the CRM foundation to work it.
- Managed exclusive or aged lead flow
- CRM setup and lead routing
- Email/SMS follow-up templates
- Month-to-month — cancel anytime
Growth
Everything in Starter plus a team dialing and booking for you.
- Everything in Starter
- Managed dialing of your leads
- Confirmed appointments booked on your calendar
- Dedicated account manager
- Month-to-month — cancel anytime
Scale
A full done-for-you engine: dedicated setter, priority supply, and SEO.
- Everything in Growth
- Dedicated appointment-setting seat
- Priority live-transfer supply
- Website + SEO program
- Month-to-month — cancel anytime
Pricing FAQs
No — and that is by design. A pilot is a live campaign, not a data dump. After payment, setup (targeting, compliant consent, and lead routing) takes 2–4 business days, then exclusive leads are generated and delivered gradually over the campaign cycle — about 14–30 days depending on the pilot.
A prepaid campaign includes a custom funnel, landing page, TCPA consent capture, and routing built for you, plus your first batch of exclusive leads. Below $2,500 the build cost leaves too little to deliver a meaningful batch. The minimum applies to higher-commission verticals — final expense, Medicare, life, and IUL. Auto and home have thinner first-year commissions, so they are sold à la carte or as a home+auto bundle instead.
Your pilot is a campaign credit — a budget applied to setup, management, and lead production — not a fixed count. Delivered volume depends on your vertical, state, and the market cost per lead (see the per-vertical table). We report the actual cost per lead as the campaign runs, so you see exactly what your budget produced.
Leads with invalid contact information are replaced — submit replacement requests within the return window. We replace invalid-contact leads only; we do not guarantee sales or policies written, since close rate depends on your own follow-up.
Yes. Aged and à-la-carte leads are available at the per-vertical prices shown above, with no minimum. The prepaid campaign (from $2,500) is our recommended way to get fresh, exclusive, first-party leads.