Exclusive Insurance Leads for Agents — One Buyer, Never Resold
Exclusive means one buyer: each lead is generated for your campaign, delivered to you alone and never resold by us. Every line in the table below is sold this way, priced per lead from $35 to $125. Leads are captured on our own landing pages, from organic search or paid campaigns we run. TCPA consent on every lead, no contracts.
Planning bands, not our results. Any contact-, show-, close- or conversion-rate range on this page is a published planning band — an industry-typical range we publish so you can model a budget before you buy. These are not measured InsureLeads client outcomes: we hold no audited buyer-outcome dataset and publish no client outcome data. How we model lead performance.
Exclusive Insurance Lead Prices by Vertical
Exclusive insurance leads cost $35–$125 per lead at InsureLeads, depending on the vertical. Each lead is generated for one buyer's campaign, delivered to that agent alone and never resold by us. That is a commitment about our own conduct: we do not control whether the consumer also enquired with another vendor or agent. It covers the record, not your territory — holding a territory is a separate product. The table below prices every vertical we publish a rate for, and tells you which lines can carry a prepaid campaign — pick your vertical to see its full format menu and volume options.
| Vertical | Exclusive web lead | Prepaid campaign | Details |
|---|---|---|---|
| Final Expense | $50 | Yes — from $2,500 | Formats & volume |
| Medicare | $70 | Yes — from $2,500 | Formats & volume |
| ACA / Health | $45 | À la carte only | Formats & volume |
| Life Insurance | $65 | Yes — from $2,500 | Formats & volume |
| Mortgage Protection | $55 | À la carte only | Formats & volume |
| Auto Insurance | $35 | À la carte only | Formats & volume |
| Home Insurance | $45 | À la carte only | Formats & volume |
| IUL | $125 | Yes — from $2,500 | Formats & volume |
| Commercial Truck | $110 | À la carte only | Formats & volume |
| Annuity | $125 | Yes — from $2,500 | Formats & volume |
Which Verticals Can Carry a Prepaid Exclusive Campaign?
A dedicated exclusive campaign starts at $2,500 ($500 campaign launch plus $2,000 of lead credit), and that floor only makes sense on verticals whose first-year commission can absorb it. Final Expense, Medicare, Life and IUL clear that bar comfortably. Auto and Home do not. First-year commission on a personal auto or home policy runs roughly $50–$250, so a $2,500 single-line campaign asks you to recover the spend across dozens of policies before you see a dollar of margin — the year-one CAC math does not work, and we will tell you so before you buy rather than after.
Auto and Home therefore sell à la carte, or as a home-and-auto bundle where one acquisition earns two policies and the economics recover. That is the honest shape of the product, and it is why the table above splits the verticals rather than quoting one blended minimum.
- Prepaid campaign verticals: Final Expense, Medicare, Life, IUL/Annuity — Exclusive Lead Campaign $2,500, Growth $5,000, Scale $10,000+.
- À-la-carte only: Auto and Home — buy by the lead, or run the home+auto bundle.
- Volume confirmed by call: Commercial Truck — priced in the table above, but delivered volume varies by state, so we confirm what your states can sustain before launch.
Why Exclusive Insurance Leads Are Worth Buying
If you are weighing exclusive insurance leads against shared and semi-exclusive records, the difference starts with how the record is sold. The insurance lead industry has a trust problem. Shared leads are sold to several competing agents at the same time. The result is predictable: agents race to call, prospects are overwhelmed by multiple calls, and the conversation starts with frustration rather than trust. The published planning band for shared-lead close rates is 3-7%. Each exclusive lead from InsureLeads goes to one buyer and is never resold, reshared or redistributed by us.
But exclusivity alone is not enough if the record itself is weak, which is why the source matters. InsureLeads generates exclusive insurance leads on our own landing pages, primarily through two channels: organic search on our insurance content, and the paid search and social campaigns we run for each client. Either way the consumer submits their own details on our page, and TCPA consent is captured at that moment with a TrustedForm or Jornaya certificate. We do not buy exclusive leads from third-party data brokers, and we do not source them from incentivized surveys, sweepstakes or co-registration walls. The organic-to-paid mix varies by campaign, vertical and state, and we tell you which channels will feed your leads before launch. Our page on how we source leads sets out each verification step. We do not publish contact- or close-rate percentages for our own leads: we hold no audited buyer-outcome data to support one.
Every exclusive lead from InsureLeads includes validated contact details, a match to the coverage type and state your campaign targets, and its TCPA consent record. Once your campaign is live, leads reach you seconds after the consumer submits the form, through your preferred channel — email, SMS or direct CRM webhook. That standard does not vary by product line; what varies is the rate, the available formats, the filters worth applying and the volume a line can sustain. Each line publishes its own page for that detail — Final Expense, Medicare, ACA Health, Life Insurance, Auto, Home, IUL, Annuity and Commercial Truck — and if you want a line-by-line view of exclusivity in one place, that is what the rate table at the top of this page is for.
No long-term contracts on any lead product. An exclusive campaign is $2,500 to launch, prepaid — $500 build, $2,000 in leads — which buys enough volume to measure your contact and close rates against your current lead sources and decide for yourself. On a smaller budget, aged leads carry no minimum spend and deliver immediately on purchase, though they are not exclusive. Scope your campaign or explore our live transfer insurance leads for real-time phone connections.
The InsureLeads Exclusive Difference
Four commitments behind every exclusive insurance lead we sell.
First-Party, Not Brokered
Every exclusive lead is captured on our own landing pages, from organic search or the paid campaigns we run for you. None is bought from a data broker or pulled from a sweepstakes, survey or co-registration wall.
Never Resold
Every lead is contractually guaranteed exclusive to your agency. We maintain source, timestamp, landing-page and consent records for every lead, and no other buyer gets the record from us.
TCPA Compliant
Full consent documentation, opt-in records, and compliance verification on every lead. Records are also screened against Do-Not-Call and quiet-hours rules for the vertical before delivery.
No Contracts
Zero annual commitments. Zero lock-in periods. Zero cancellation penalties. We earn your business every single month on the strength of our lead quality alone.
Why Agents Switch to Exclusive Leads
One buyer per record, consent captured on our own landing pages, and no contract on any lead product.
100% Exclusive — Never Resold
Every exclusive insurance lead is delivered to one agent or agency only. We do not sell the same lead to multiple buyers, so you are not racing another of our buyers to the phone.
First-Party Leads, Not Brokered Data
Every exclusive lead is generated on our own landing pages, from organic search on our insurance content or from the paid search and social ads we run for your campaign. The consumer submits their own details and consent is captured at that moment. We do not buy exclusive leads from data brokers.
Full TCPA Compliance
Every exclusive insurance lead includes documented consent, opt-in records, and TCPA compliance verification. The consent record is a TrustedForm or Jornaya certificate captured at submission, and records are screened against Do-Not-Call and quiet-hours rules before delivery.
No Long-Term Contracts
We earn your business every month. There are no annual commitments, no lock-in periods and no cancellation penalties on any lead product. An exclusive campaign is $2,500 to launch, and after that you reorder only when the numbers justify it.
Real-Time Delivery
Once your campaign is live, each lead reaches you seconds after the consumer submits the form, by email, SMS or direct CRM webhook, so you can call while the enquiry is fresh.
One Exclusivity Standard Across Every Line
Whichever line you buy, the guarantee is identical: single-buyer delivery, documented consent, and the same lead replacement policy. What changes between lines is the per-lead rate and whether that line can carry a prepaid campaign — both are in the rate table above, and each row opens that line's own page.
How Exclusive Insurance Leads Work
Choose Your Lead Type
Select from 9 insurance verticals and 3 delivery formats. Customize targeting by state, demographics, and volume.
We Generate & Qualify
Our multi-channel campaigns capture high-intent consumers. Every lead is verified for valid contact info and genuine interest.
Instant Delivery
Leads are delivered to your preferred channel — phone, email, SMS, or CRM — within seconds of generation.
You Close & Grow
Connect with pre-qualified prospects ready to discuss coverage. Scale your volume as your book of business grows.
Why Agents Choose InsureLeads
We’re a newer, transparency-first lead provider — so instead of reviews we haven’t earned yet, here’s exactly what we commit to in writing.
Published, transparent pricing
Per-lead prices are on the page — no "request a quote" wall like most vendors.
Exclusive leads, never resold
Real-time web leads and live transfers go to one agent only.
TCPA consent on every lead
A TrustedForm or Jornaya certificate is captured at submission.
Invalid contacts replaced
Wrong or disconnected numbers are credited under our written replacement policy.
Month-to-month — no contracts
Test with a small order and scale only what performs for you.
All 50 states
County-level targeting across final expense, Medicare, life, ACA, and more.
Working with us already? Be one of our first reviewers — and see how we source every lead.
Exclusive Insurance Lead FAQs
Exclusive means that each insurance lead is delivered to one agent or agency only and is never resold, reshared, or redistributed to other buyers. When you receive an exclusive insurance lead from InsureLeads, no other buyer receives that inquiry from us. That is a commitment about our own conduct: we do not control whether the consumer also enquired with another vendor or agent.
From our own landing pages. Consumers reach them through organic search on our insurance content or through the paid search and social campaigns we run for each client. They submit their own details there, and TCPA consent is captured at that moment with a TrustedForm or Jornaya certificate. We do not buy exclusive leads from third-party data brokers. The organic-to-paid mix varies by campaign, vertical and state, and we tell you which channels will feed your leads before launch. The full method is at /how-we-source-leads.
Per lead, yes: one agent pays for an exclusive record instead of several splitting a shared one, so the price is higher. Per policy, it depends on your own numbers. On a shared record you are one of several agents dialing the same person; on an exclusive record you are the only buyer we send it to, so you are not racing another of our buyers to the phone. The published close-rate planning bands for exclusive records sit above the shared bands, but a higher price can still outweigh that, so compare sources on cost per placed policy (what a batch cost, divided by the policies it produced), not on cost per lead. The lead cost calculator at /tools/insurance-lead-cost-calculator models cost per acquisition by vertical, format and volume.
There is no ongoing weekly or monthly volume commitment and no contract — but most orders carry a minimum, and the reason is worth knowing. Exclusive leads do not exist before you order them: we build a campaign for your state and vertical, so the floor funds that build. An exclusive campaign starts at $2,500 to launch and live transfers at $3,000. Aged records are the exception — they already exist, so they carry no minimum spend. Buy once, evaluate quality, and reorder only when you want to. There is a full walk-through of the build, the floor and the ramp at /how-it-works.
Every InsureLeads exclusive lead includes a timestamp and a unique lead ID. We contractually guarantee single-buyer exclusivity and maintain source, landing-page and consent records for each lead. Our business model is built on agent trust and long-term partnerships — reselling leads would undermine the quality promise that our entire company is built on.
Want final expense transfers pre-vetted on health and medications? Pre-Qualified Final Expense Live Transfers →